Playbook · Money Hole

Cash Flow Forecasting Template

Build a working 13-week cash forecast in the spreadsheet that comes with this book. See your lowest week and its date, and what a chased invoice, a deposit or a moved bill does to it in dollars.

A Black Flag Media Playbook
Included with The Standard · $297/mo
In your library with The Standard.
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What's Included

What’s Inside

  • The 13-Week Rolling Forecast, with a worked example that finds a payroll trough 6 weeks out
  • A working forecast spreadsheet (Excel, Numbers, Google Sheets), with your own payment lag and seasonality built in
  • Days-to-pay: each customer’s median from your own paid invoices, with slow payers flagged
  • Seasonal index from 24 months of your own deposits
  • Levers sheet: your lowest week before and after a deposit, a chased invoice or a moved bill
  • Best, expected and worst case before any big decision
  • Cost-of-money converter for advances, early-pay discounts and credit lines
  • 10 paper worksheets and a Monday log with a baseline and 30 and 60 day look-backs
KEPT CURRENT · When platforms or standards change, the library changes with them.

The Problem

Most owners know their bank balance today but not what it will be in 6 weeks. Cost goes out before customers pay, so a profitable business can still miss payroll. The busier the season, the deeper that hole gets.

Your cash is not tight because you are worse. The timing is invisible until you put it on a calendar.


The 13-Week Rolling Forecast

4 rows, 13 columns, 1 column per week. Updated in 10 minutes every Monday.


What’s in the Book


Who This Is For

The owner of a small service business (a landscaper, a roofer, an HVAC shop, a cleaning company, a salon) who knows today’s bank balance but not what it will be in 6 weeks, and who has been caught short while the business was making money on paper.

Read it in your library.

This is included with The Standard, along with every other guide in the library. Your monthly re-audit tells you which one to open next. $497 to start, $297/mo to keep it running. Cancel any month and keep everything.

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Not sure yet? Take the free Bucket Audit or tell us what's broken.

Cash Flow Forecasting Template
Included in The Standard · $297/mo
See The Standard →
Plug The Next Hole

Owners with this leak usually have these too.

All 10 Holes
Business Owner's Textbook
Every leak in your business, ranked by dollar impact, with a fix for each.
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