The Full Catalog
Every product. Every hole. Every business type.
70+ courses across every layer of a small business. from single-hole $27 micro courses to complete industry-specific master playbooks. Buy one, buy a bundle, or become an Operator to get access to everything plus the coach.
Get the entire catalog for less than 3 individual products.
Black Flag Operators includes every product below, all future products, private community, and monthly workshops. Cancel anytime.
$97/mo
Become An Operator
Core Textbooks
6 products · $47 eachThe foundational owner's education. Marketing, Sales, Ops, Finance. plus AI and the master diagnostic. Each installs a complete framework with 12 templates and 3 advanced setup guides.
Deep Textbook · Marketing
Marketing 101 Textbook
The 5-Layer Marketing Stack. Foundation → Traffic → Conversion → Sales → Retention.
$47
Deep Textbook · Sales
Sales 101 Textbook
The 5-Stage Sales System + 20 objection scripts + team coaching playbook.
$47
Deep Textbook · Ops
Operations 101 Textbook
The 5-R Operating System. Roles, Rules, Rhythms, Reports, Reviews.
$47
Deep Textbook · Finance
Finance 101 Textbook
The 5-Layer Money Stack. Cash, pricing, margins, statements, reserves.
$47
Deep Textbook · AI
AI for Business Textbook
The AI Advantage Framework. Mindset, opportunity map, tools, integration, protection.
$47
Textbook · Diagnostic
The Business Owner's Textbook
Every leak in your business explained. 12 chapters mapped to the ten holes.
$47
Industry Master Playbooks
10 products · $197 eachVertical playbooks built specifically for your industry. Each includes the full 7-system framework, 15 industry-specific templates, and 2-3 advanced setup guides. 90-day turnaround plans.
Master · Restaurants
Restaurant Master Playbook
The Restaurant Profit Machine. Menu engineering, food cost, labor, seat-filling.
$197
Master · Home Services
Home Services Master Playbook
HVAC, plumbing, electrical, roofing, cleaning, lawn. The Home Services Growth Engine.
$197
Master · Medical + Dental
Medical + Dental Practice Master Playbook
The Practice Growth Machine. Patient acquisition, insurance, case presentation, chair utilization.
$197
Master · Real Estate
Real Estate Agent + Team Master Playbook
The Real Estate Production System. Kill feast-or-famine, work long-cycle buyers.
$197
Master · Professional Services
Professional Services Master Playbook
Solo attorneys, CPAs, consultants, coaches. Escape the hourly trap.
$197
Master · Ecommerce
Ecommerce Master Playbook
The Ecommerce Profit Stack. Traffic, conversion, AOV, retention, ops.
$197
Master · Auto
Auto Shop Master Playbook
The Auto Shop Profit Engine. Estimating, bay utilization, tech retention, repeat customers.
$197
Master · Fitness
Fitness Business Master Playbook
Gyms, studios, PT. The Membership Growth Engine. Retention is EVERYTHING.
$197
Master · Beauty
Salon + Spa + Beauty Master Playbook
The Chair Utilization System. Rebooking, retail attach, stylist retention.
$197
Master · Recurring
Recurring Services Master Playbook
Cleaning, lawn, pool, pest. The Recurring Revenue Engine. Route density = profit.
$197
Beginner Series
5 products · $27-47 eachFor pre-revenue founders and first-time owners. Zero to launched business in 90 days.
Deep Playbook
Starting a Business Playbook
The 4-Phase Startup Path. Validate → Setup → Launch → Operate.
$47
Deep Guide
First 100 Customers Guide
The exact path from zero to your first 100 customers, without paid ads.
$47
Micro Course
Naming + Branding Course
Pick a name that doesn't suck. Build a brand identity in a weekend.
$27
Micro Course
Domain + Hosting Setup Guide
From "no website" to live on your own domain in one afternoon.
$27
Micro Playbook
Business Model Canvas Playbook
One-page business model that actually shows if it works.
$27
Marketing Coursework
10 products · $27-47 eachFor the top of the funnel: Found + Capture. Get discovered, respond fast, capture leads.
Micro Course
GBP Optimization Course
Google Business Profile dialed in. Six moves to rank higher this week.
$27
Micro Course
Review Generation System
5-10 new Google reviews per month. 90 seconds of work per customer.
$27
Micro Guide
Local SEO Rescue Guide
Get found on Google in your town this weekend. No agency needed.
$27
Deep Course
Google Ads Starter Course
Launch your first profitable Google campaign in 7 days.
$47
Deep Course
Meta Ads Starter Course
Facebook + Instagram ads that don't drain your bank account.
$47
Micro Course
Local Content Calendar
30 days of local content ideas + posting cadence.
$27
Deep Course
Landing Page Copy Templates
6-section framework + copy templates that convert.
$47
Micro Course
Lead Magnet Templates Pack
Capture the 97% of visitors who aren't ready to buy today.
$27
Micro Course
Missed Call Recovery System
Stop losing money to missed calls. 30-second response system.
$27
Deep Playbook
Speed-to-Lead Playbook
Every new lead gets a human response inside 5 minutes.
$47
Sales Coursework
5 products · $27-47 eachTurn leads into customers. Frameworks, scripts, and sequences that close.
Micro Playbook
Sales Framework Playbook
5-stage sales conversation. Any owner can run it without sounding salesy.
$27
Deep Course
Discovery Call Script Pack
10 industry-specific discovery scripts + pain excavation framework.
$47
Micro Course
Follow-Up Sequences
5-touch, 30-day recovery cadence. Never lose an unclosed lead again.
$27
Micro Guide
Objection Handling Guide
The 8 objections every business hears. with scripts that work.
$27
Micro Course
Client Onboarding Sequences
First 30 days: 5-touch sequence that sets up 5-year clients.
$27
Ops + Retention Coursework
7 products · $27-47 eachDeliver consistently, delight customers, keep them coming back.
Micro Course
SOP Template Pack
12 SOPs your team can actually follow. 3-Layer format.
$47
Micro Course
Project Management Templates
Kanban, sprint planning, retros. Whatever your team needs.
$27
Micro Playbook
Delight Playbook
6-move Delight Ladder. Turn every customer into a repeat + referrer.
$47
Micro Course
Review Loop System
Every review generates the next review. Compound growth.
$27
Micro Course
Referral Ask System
3-moment referral system. Get referrals predictably, not accidentally.
$27
Micro Course
Loyalty Program Design
Loyalty programs that don't train buyers to expect discounts.
$27
Micro Course
Reactivation Campaign System
3-Wave Wake-Up. Reactivate 15-25% of your past customer list in 30 days.
$47
Money + Team + Legal Coursework
9 products · $27-47 eachThe support layer. Financial rhythm, team building, legal foundations.
Micro Course
Metrics Dashboard Template
Stop flying blind. 11 numbers tracked daily/weekly/monthly.
$27
Micro Course
Cash Flow Forecasting Template
13-week rolling forecast. Never surprised by cash again.
$27
Micro Course
Pricing Calculator
Cost-plus + market + value-based. Know what to charge.
$27
Micro Playbook
Owner Routines Playbook
Daily/weekly/monthly/quarterly owner rhythm. So the business doesn't run you.
$27
Micro Course
Delegation Framework
Get things off your plate. Properly. No reverse-delegation.
$27
Deep Playbook
Hiring Playbook
Hire, ramp, retain. Includes compensation + retention deep dive.
$47
Micro Course
Job Description Templates
10 role templates. Post today. Attract the right people.
$27
Micro Guide
LLC Setup Guide
Form your LLC properly. Not legal advice. a checklist for the checklist.
$27
Deep Course
Client Contract Templates
Contract fundamentals + jurisdiction + specialty clauses. Attorney review still required.
$47
Owner Mind + Skills
10 products · $47-147 each · Just AddedThe mindset + decision + leadership + strategy layer. Most operators fail here first, not on tactics. Built to close the gap between "I know what to do" and "I actually do it under pressure."
Deep Course · Mindset
The Owner's Mind
30 days to bulletproof. The 4-Pillar Owner Mind: Uncertainty, Recovery, Standards, Sovereignty.
$97
Micro Course · Decisions
The Decision Framework Kit
Stop agonizing. The R.E.V.E.R.S.E. framework turns 8-hour deliberations into 30-minute answers.
$47
Micro Playbook · People
The Hard Conversations Playbook
Fire without lawsuits. Raise prices without losing clients. 5 templates every owner will need.
$47
Micro Playbook · Owner
The Owner Health Protocol
The 6 Levers: Sleep, Sunlight, Movement, Food, Recovery, Focus. Stay sharp on 60-hour weeks.
$47
Micro Course · Strategy
The Blue Ocean Toolkit
Stop competing on price. The 4-Actions grid + R.E.D. Positioning Test finds your uncontested market.
$47
Workbook · People
The People Playbook
Hire. Ramp. Retain. Fire. The complete lifecycle. Replaces HR for your first 20 hires.
$147
Workbook · Legal
The Legal Survival Kit
The 7 Legal Traps. Plain-English map so you know when to call a lawyer BEFORE it costs $20k.
$147
Deep Course · Data
The Data-Driven Owner
The 8 numbers every owner should know weekly. Money Wall + Monday 20-min review.
$97
Micro Playbook · Sales
The Negotiation Playbook
For owners who hate negotiating. Six Moves from Voss. Zero manipulation.
$47
Micro Course · Learning
The Meta-Learning Kit
How to learn fast enough to stay in the game. For owners with 40 courses and 2 finished.
$47
Done-For-You Services
4 offerings · $97-2,997Prefer to skip the DIY? We build it for you. Flat pricing, fast delivery, no monthly retainer required.
Service · Website
Website Build (hosted)
Up to 6 pages, mobile-first, forms with email + SMS, tracking, analytics. Live in 10 days. Requires a monthly plan.
$1,500
Service · Code Transfer
Website Build (code transfer)
Same site, handed to you as files. No monthly, no hosting from us. Priced at the LTV forgone.
$4,997
Service · Everything
The Install
Website + Response Machine + GBP + tracking + 90-day plan executed. Live in 14 days. Sold only on a Teardown.
$4,997
Service · Care Plan
Website Care Plan
Hosting, backups, security, monthly report. 30-min/mo edits included.
$97/mo
Bundles + Complete Toolkits
8 bundles · $97-497 eachMultiple products, discounted together. Or become an Operator ($97/mo) to get everything below and more.
Bundle · Foundation
Owner's Foundation Bundle
All 4 core textbooks (Marketing, Sales, Ops, Finance). 22% off individual.
$147
Bundle · Beginner
Beginner Founder Bundle
All 5 Beginner Series products. Zero to real business.
$147
Bundle · Marketing
Marketing Mastery Bundle
Every marketing hole plugged. Get Found + Capture, complete.
$197
Bundle · Sales
Sales Mastery Bundle
Everything you need to turn leads into customers.
$147
Bundle · Ops
Operations Mastery Bundle
Every ops system your business needs to scale.
$197
Bundle · Retention
Retention Mastery Bundle
Delight + Retain + Refer. The compounding layer.
$147
Bundle · Money
Money Mastery Bundle
Metrics + cash flow + pricing. Know your numbers.
$97
Bundle · Everything
The Toolkit Bundle
Every kit and textbook in one purchase. Single price. v1 locked.
$197
Not sure which one to buy?
Take the free 2-minute Bucket Audit. We'll show you exactly which holes are leaking most in your business, then recommend the specific products that fix them.
