Raise your standard.

You dobetter work.They getthe call.

Your competition isn’t better than you. They just look like it. So stop running a hobby. We build the site and Google profile people judge you on, live in 10 days. We teach you why it works. And you own all of it.

15 questions. 3 minutes. No credit card. See exactly where you’re losing jobs, and what to fix first.

$794
to start ($497 setup + first month)
$297/mo
to keep it running

$794 to start ($497 setup + first month). $297/mo after that. One plan: your site, your Google profile, the whole library and a re-audit every month. Cancel any month and keep everything.

I read every audit myself. No bot. No call center. No sales funnel.

Example contractor website on a laptop and a phone, with its Google search result and Google Maps listing

Now picture your name on it.

This is the standard. Yours gets built the same way, from your own services, photos and reviews.

Example restaurant site on a phone
Salt & EmberRestaurant
Example med spa site on a phone
Lumen AestheticsMed spa
Example gym site on a phone
IronHarbor StrengthGym
Example auto detailing site on a phone
Tidewater Detail Co.Auto detailing
Example contractor website on a phone
Ironclad BuildersGeneral contractor

Example builds shown with sample businesses.

4.9Google reviews
What our customers say

“Written quote, a real start date, and they hit both. Our addition was done a week early.”

Dana R. · Home addition

“Showed up when they said they would, every single day. No surprises on the bill.”

Marcus T. · Kitchen remodel
Ready for a written quote?

Pick a time. We call you back the same day.

Book now
How it works

3 steps.
The first one is free.

Looking good gets you picked. Running right keeps you paid. Most owners are missing one of those. Usually both.

  1. 01

    Find where the jobs leak out

    Answer 15 questions. We score your business on the 10 holes every service business has: your offer, your website, getting found, catching leads, closing them, delivery, happy customers, repeat work, tracking and money. You get your score and the order to fix them in.

    3 minutes. Free.
    The free Bucket Audit on a phone
  2. 02

    Look like the obvious call

    We build a real website from your own services, photos and reviews, with your offer written into it. We claim your Google profile and fill it out right. That is what people judge you on before they ever pick up the phone.

    Live in 10 days
    Example site on a phone
  3. 03

    Know what is working

    By the 5th of every month you get your re-audit: your new score, a page of your numbers and the change from last month. Your score tells you which part of the library to read next. You also get one department lesson a month and a 90-day content plan, refreshed monthly. Pricing, hiring, follow up, cash. That is how a hobby turns into a business that runs without you.

    $297/mo. Cancel any month.
    Your re-audit, by the 5th

Build. Teach. Track. Scale.

Agencies aren’t the enemy. Not knowing your own business is. You need to understand the basics of every department and track your numbers, so you decide on numbers instead of excuses. That is what we are here for.

Build

The part they judge you on

A real website built from your own services, photos and reviews, with your offer written in. Your Google profile set up and managed right. Live in 10 days.

Example auto detailing site
Teach

Know why it works

Every month, a written note: what we changed and why. The whole library is included, plus one department lesson a month: marketing, sales, operations, finance and people.

Track

Your numbers, every month

Every month, a numbers page next to your score: site visits, form fills, Google profile calls, direction requests, your top lead sources and the change from last month. Plus a simple tracker for your jobs and revenue.

Scale

More when the numbers say so

The Response Machine: lead follow-up, ads and social, run with you. Offered when your numbers say you are ready. Never pushed on day 1.

Mike Swirchak, founder of Black Flag Media, speaking on stage

“I paid agencies for years. I got reports. I never got customers. They get paid whether you win or not. I don’t run my business that way, and I won’t run yours that way.”

Mike Swirchak, Black Flag Media
Backstory

I run a service business doing multiple 7 figures a year.

I did not start out as a marketer. In a past life I was a knuckle dragger. So I did what the internet tells every new owner to do. I hired the agencies. I hired the freelancers. I trusted people with things I knew nothing about.

The wall

Nobody cares about your business the way you do.

If my business failed, the agency still had other clients. Their invoice still cleared. And because I did not understand the small parts of my own business, I could not tell if what they did was right or wrong. I paid and hoped.

The epiphany

So I learned every part of it myself.

I read every business book I could get my hands on. I paid mentors to coach me. Not Instagram gurus. People who have built and run real businesses. Then I tested all of it in my own company, with my own money on the line.

The transformation

Then I started Black Flag Media.

Every owner starts in the exact spot I did. Great at the work. Guessing at the rest. I built Black Flag so you can skip the mistakes I paid for: the site, the monthly re-audit and the library, for $297 a month.

I read the books. I paid the mentors. But I don't teach because I read a book. I teach because I'm doing it this morning.

So take the audit and tell me what is broken. I will tell you what I would fix first.

The Guarantee

Miss a deadline and you don’t pay.

One thing I refuse to weasel out of. It has a name on purpose. If I break it, you don't need a lawyer. Just point at the name.

The only one
No-Hostage
Your site is live in 10 days. Any small change is done within 2 business days. Your re-audit report arrives by the 5th of every month. If we miss any one of those, that month is free. And cancel any month: you keep the site, the domain and every contact.

One guarantee, not a wall of them. Every condition in it is something we control. We don’t hold your business hostage to keep you paying. And you never have to buy your own website back to leave.

I don't promise leads.
I promise deadlines.

Anybody who guarantees you leads is lying to you. Building a business takes work, and some of it is yours. What I guarantee is my side of it: the 3 deadlines above, every month, or you don't pay for that month.

10 holes leak jobs out of every service business.

Learn to spot them and you can diagnose your own business in a weekend. Nobody teaches this, because there is no course to sell you at the end of it.

01
The Offer
You sell a service. Nobody is desperate to buy a service.
An outcome with a time frame, one problem you own, and a term that removes the risk. Fix the offer and every other hole gets cheaper to fix.
02
The Website
Your site doesn't make the phone ring. Or there isn't one.
Price or starting price, one clear action, real photos of your own work, under 3 seconds on cell data. Test your own form today. Plenty are silently broken.
03
Get Found
Nobody knows you exist.
Google Business Profile, reviews, local SEO, and content. The reviews you don't ask for are the customers you never get.
04
Capture
Leads reach out and go cold before you call back.
Landing pages, missed-call text-back, a fast reply. Reply in 5 minutes, not 5 hours.
05
Convert
You talk to leads. They don't buy.
Sales conversation framework, follow-up sequence, clear pricing. Most sales close on touch 5 to 8.
06
Deliver
Customers get the work but the experience isn't great.
Written quality standards, on-time discipline, photo documentation. Deliver more than you promised.
07
Delight
Happy customers stay silent.
Handwritten notes, unexpected touches, review requests within 60 minutes of the win. Ask every time. Every customer.
08
Retain & Refer
Customers pay once and disappear.
The 3-name ask, quarterly reactivation, loyalty program. Repeat customers are the cheapest ones you will ever get.
09
Tracking
You can't tell which marketing actually produced a customer.
One tracking number, conversion tracking on every form, source tagged on every lead. Volume without close rate is a vanity number.
10
Money
You're busy every day and still broke.
Real bookkeeping, margin per job, cash reserve, owner's pay. A lot of "we need more customers" is a money problem in disguise.

You have all ten. Every service business does. The question isn't whether you're leaking jobs. It's which holes cost you the most, right now. 3 minutes tells you.

Take the free Bucket Audit
10 days
From payment to live
2 days
Any small change (business days)
5th
Your re-audit, every month
Yours
Leave any month, keep everything

The whole library. Included.

Every guide, playbook, template and industry playbook we have written comes with The Standard. Your re-audit score tells you which one to read next, so you fix the biggest leak first.

More when your numbers
say you’re ready.

We build it. We teach you why it works. And if we run your ads or social, you’ll understand every move we make. When your numbers say you’re ready for more, these are the next steps. Never pushed on day 1.

Next step · Leads
The Response Machine
Every missed call texted back. Every lead followed up for 14 days. Every finished job asked for a review. We show you what it caught and why it matters.
Next step · Ads
Ads, run with you
We run your Google ads. Every month you get what we spent, what we changed, why, and what it means for your business. In plain English.
Next step · Social
Social, run with you
3 posts a week made from your own job photos, approved by text. Every month, what worked, why, and how to do more of it yourself.

I'm not a guru.
I'm an operator.

Here is the one thing a guru selling you a course can't say. It's the only reason my advice is worth your time.

I don't teach for a living. I run a service business doing multiple 7 figures a year.

Everything I build for you is something I already use myself, every day. No theory. Just what works.

Every guru selling you a course has never built a real business. They built a course. Ask them how their "coaching program" scales when the market changes.

Every agency pitching you learned your business from a discovery questionnaire. I already know your business because I run one like it.

Don't take my word for any of it. Score your own business. Watch your numbers every month. Then decide. Take the free Bucket Audit →

5 things an agency
won’t give you.

One offer. $794 to start ($497 setup + first month). $297/mo. Cancel any month and keep everything.

01
Built by an operator, not an agency.
I run a service business doing multiple 7 figures a year. Everything I build for you, I use in my own.
02
You’ll know why everything works.
Every month you get a written note on what we changed and why. No dashboards you can’t read.
03
You own all of it.
Leave any month. Keep the site, the domain and every contact. Nobody holds your business hostage.
04
Our deadlines have teeth.
Live in 10 days. Changes in 2 business days. Your report by the 5th. Miss one and that month is free.
05
Your numbers, every month.
Your re-audit score plus a page of your numbers and the change from last month, so you see it working instead of taking our word.

Find out which holes
are costing you jobs.

15 questions. 3 minutes. You get your score on the 10 holes and the order to fix them in. No pitch. No cost. Keep the score whether you hire us or not. Every week it stays broken, the better-looking company down the road gets the call.

Prefer to text? 910-996-2714. Write "PLAN" and I'll set it up.

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