The Standard · $297/mo

Your phone already rings. This is about the calls you miss.

You are on a job. The phone goes. By the time you call back at six, they have already booked the other guy. That is not a marketing problem and no amount of new leads fixes it. The Standard catches every lead, chases it until it answers, books it, and turns the finished job into a review.

Live in 5 business days. No setup fee. Cancel any month and keep everything.

Where the work goes

Four leaks, and every one of them is silent.

Nothing breaks loudly. No one calls to tell you they gave up. The revenue just quietly does not arrive, and the month looks like every other month.

The missed call. You are under a sink or on a roof. It goes to voicemail. Most people do not leave one, and the ones who do have already dialled someone else.

Leak 01

The lead you meant to chase. They asked for a quote on Tuesday. You meant to follow up Thursday. It is now next month and the note is on a different phone.

Leak 02

The no-show. Booked, confirmed, then nothing. No reminder went out, so nobody was reminded.

Leak 03

The happy customer who says nothing. You did good work. They meant to leave a review. Nobody asked them while they still felt it.

Leak 04
How it works

One system. Four moving parts.

It runs whether you are holding your phone or holding a wrench. That is the whole point. The part that produces the revenue is the part that needs nothing from you.

Catch

Every path ends in one place

Form, call, text, web chat, Google Business Profile message. All of it lands in a single inbox with a tracking number on it. Miss a call and the caller gets a text back inside 60 seconds, before they have finished dialling your competitor.

Chase

Five to eight touches across 14 days

SMS and email, and it halts the moment they reply. This is the organ that produces the money, and it asks nothing of you. It works while you are on a job, which is exactly when you cannot.

Convert

Booked, reminded, recovered

A booking link, a reminder sequence, and no-show recovery when it happens anyway. Calls are recorded, so the sales conversation becomes something you can actually improve instead of something you hope went well.

Compound

The job becomes the next job

A review request goes out within 60 minutes of the work being finished, while they still feel it. Quarterly reactivation against your dead list. And a monthly re-audit that scores the whole thing and shows you the delta.

What you get

Everything in the stack. One price.

None of this is sold separately any more, so there is no à la carte column to compare against. This is simply what turning the system on gets you.

Your website, built and live
Built from your own services, photos and reviews before you asked for it. Up to 6 pages, mobile first, forms, tracking and analytics. Live on your domain in 10 days.
Included
Hosting and maintenance
Hosting, SSL, backups, uptime monitoring, and unlimited small changes under 30 minutes. Plus a monthly speed and uptime report.
Included
The whole library
Every guide, playbook, template and industry master course we have written, plus every future one. The curriculum is assigned by what your audit actually scored.
Included
Google Business Profile
Claimed, verified and filled out properly, then managed. Posts, photos, categories, services and review responses. This is the first thing your market actually sees.
Included
SEO and AEO
On page, local pages, schema and technical fixes, plus answer engine work so you are retrievable by ChatGPT, Perplexity and Google AI results.
Included
The monthly re-audit
All ten holes scored again every month, with the delta from last month. This is how you find out the system is working without taking anyone's word for it.
Included
Everything above
Included
The Standard
$297/mo
Turn The Standard On

Setup fee waived when you start here. Live in 5 business days.

What we guarantee

Five guarantees, and all five conditions printed.

A guarantee whose conditions are not printed is not a guarantee. Here are ours, with the fine print in the same size as the promise.

No-Hostage

Cancel any month and you keep the site, the domain, and every contact in it.

The 24-Hour Promise

Any change to a page, a price or a service is done within 24 hours on business days, or that month is free. Covers changes under 30 minutes of work.

No-Hostage

Cancel any month. You keep the website, the domain, every contact in the system, and every product you bought. Nothing is held over anyone’s head.

No-Guru

Everything we teach is something we are doing right now in a business we run. If we ever teach something we are not doing ourselves, you get a full refund on that product.

The Free Six

Do these five things within 30 days of going live and your first six months of hosting are free. On the Standard that is the $97 hosting portion waived, so you pay $200/mo for those six months. It is credit against what you owe us, not cash back.

  1. Point your domain at the new site.
  2. Publish your offer and your pricing on the site.
  3. Claim and complete your Google Business Profile.
  4. Request reviews from ten past customers.
  5. Attend the 30-minute setup call.

All five are things only you can do, and all five are things that make the system work. That is not an accident. We would rather buy your attention for 30 days than your money for one.

Straight answers

Before you ask.

I already have a CRM I do not use.

That is the normal outcome. A CRM is a filing cabinet you have to remember to open. The Standard is a set of sequences that run without you opening anything. If you never log in, it still catches the call, still sends the five follow-ups, still asks for the review.

How much of my time does this take?

One 30-minute setup call on day three, and after that you reply to people who reply to you. Change requests go out by text and we execute them. The whole business is built on staying under one human hour per client per month, because above that line the price does not work.

What if it does not do anything?

You will know, because the monthly re-audit scores all ten holes and shows you the change from last month. If the score does not move you cancel, and under No-Hostage you keep the site, the domain and every contact. We do not get to hold your customer list to make leaving hard.

Do I need the website too?

No. A website is a website and this is business operations. They are separate purchases on purpose. Plenty of people turn the Standard on behind a site they already have.

Why is it not more expensive?

Because agents do the provisioning, the sequence building and the monthly re-audit. There is no account manager to pay for. That is the only reason this is $297 and not $2,000, and it is also why we cap what we take on.

Once it is running

Channels you can hand over later.

These attach to the Standard and are run by us. None of them make sense before the system exists, because there is no point pouring traffic into a bucket that still leaks. You will be offered them from inside your dashboard, not chased for them.

Google Business Profile
+$297/mo
SEO and AEO
+$597/mo
Google Ads management
+$597/mo
Meta Ads management
+$597/mo
Content Engine
+$797/mo

Ad spend is paid directly by you, with a $1,000/mo minimum on either ads channel. You pay one monthly number. There are no add-ons and no tiers to stack.

The calls are being missed either way.

Five business days from now the system is either running or it is not, and the phone does not stop ringing while you decide. Setup is waived when you start here.

Turn The Standard On · $297/mo

Cancel any month. Keep the site, the domain and every contact.

Not sure yet? Take the free Bucket Audit and find out which of the ten holes is costing you most.

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